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Oracle 1Z0-340-24 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Forms, Landing Pages & Tracking | 11% | - Landing page configuration and customization - Tracking script and microsite setup - Form creation, advanced techniques and external integration |
| Eloqua Fundamentals & Data Model | 15% | - Data objects, relationships and data capture - Platform architecture and core concepts - Data enhancement and AppCloud usage |
| Security & Administration | 12% | - Asset permissions and contact-level security - User creation and security groups - Company and instance settings |
| Implementation Overview | 10% | - Prerequisite documents and required attendees - Major milestones and key deliverables |
| CRM Integration & Advanced Services | 13% | - Sales tools, reporting, lead scoring and AI capabilities - Integration setup, troubleshooting and closed-loop reporting - Supported CRM integrations and components |
| Campaign & Program Automation | 12% | - Program Builder and Program Canvas features - Campaign Canvas configuration and usage - Automation logic and workflow design |
| Branding, Deliverability & Email Management | 13% | - Email configuration, personalization and compliance - IP warming and deliverability setup - Subscription and preference management |
| Data Management & Import/Export | 14% | - Contact/account fields, views and custom objects - Data standardization and prioritization - Data import/export tools and automation |
Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:
Question 1
How should you configure an external call to work with Custom Object records?
Response:
A. Create an external call and set the datatype to Custom Record.
B. Create an external call and set the datatype to User.
C. Create an external call and set the datatype to Data Card.
D. Create an external call and set the datatype to Contact, then ensure that linked data objects is selected.
Question 2
You are configuring a promotional email group for Marketing's subscriber-based quarterly newsletter called "The Edge".
How should you configure this email group? (Choose the best answer.)
A)
B)
C)
D)
A. Option A
B. Option D
C. Option B
D. Option C
Question 3
With the purchase of an Oracle Eloqua Deliverability Cloud Service product, how many branded image can be configured?
A. 5
B. 3
C. 1
D. 2
Question 4
Which client-requested scenario is NOT possible to configure natively within an Update Rule in Eloqua?
A. the contract's Job Role contact field with the value listed within the contact's Title field
B. the contact's Job Role contact field with the value listed in the Role field of a linked custom object record
C. the contract's Job Role contact field with the value matched to the Contact's Title field within a lookup table
D. the contact's Job Role contact field with a static value based on the value within their Title field
Question 5
When contact labels are assigned, which contacts can enter a campaign? (Choose the best answer.)
A. only contacts assigned to the user who activated the campaign
B. contacts assigned to the user who created the campaign and the Admin Security group
C. only contacts assigned to the user who created the campaign
D. contacts assigned to the user who activated the campaign and the Admin security group
Solutions:
| Question 1 Answer: A | Question 2 Answer: C | Question 3 Answer: C | Question 4 Answer: D | Question 5 Answer: A |
