2022 C-C4H260-01 dumps review - Professional Quiz Study Materials
C-C4H260-01 Test Prep Training Practice Exam Questions Practice Tests
SAP C-C4H260-01 Exam Description:
The "'SAP Marketing Cloud (2002) Implementation" certification exam verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.
NEW QUESTION 20
You are implementing SAP Marketing Cloud and want to integrate with another system. What is the recommended standard data load sequence to avoid data inconsistencies?
- A. 1. Interaction Contacts 2. Marketing Permissions 3. Interactions 4. Products - Product Category 5.
Marketing Subscriptions - B. 1. Interactions 2. Interaction Contacts 3. Marketing Subscriptions 4. Marketing Permissions 5.
Products - Product Category - C. 1. Marketing Permissions 2. Marketing Subscriptions 3. Interaction Contacts
4. Products - Product Category 5. Interactions - D. 1. Interaction Contacts 2. Marketing Permissions 3. Marketing Subscriptions 4. Products - Product Category 5. Interactions
Answer: A
NEW QUESTION 21
You want to register for an event where the e-mail address is required as an ID. A member of your family also wants to register using that same e-mail address. What do you need to configure to allow this to happen in SAP Marketing Cloud?
- A. Make the origin of contact ID for e-mail shareable.
- B. Implement the enhancement option: revise interaction data before import.
- C. Enhance the interaction contact entity by using the custom field and logic app.
- D. Create multiple origin of contact IDs with type: e-mail.
Answer: D
NEW QUESTION 22
When the system processes imported contact data and uses it to build best records and enrich contacts, it normally uses a matching origin ID or an identification-relevant ID. Which parameters can be combined to match the datasets if these are not available?
- A. Additional ID and the contact's full name
- B. Additional ID and the contact's address
- C. Shareable ID and Additional ID
- D. Shareable ID and the contact's full name
Answer: A
NEW QUESTION 23
A B2B company did a redistribution in their SAP ERP system where each account received a new account team member. They need to change the data within SAP Marketing Cloud in order to continue their current campaigns. What Odata Services should be used to perform the update? Note: There are 2 correct Answers to this question.
- A. API_MKT_CONTACT_SRV
- B. CUAN_BUSINESS_PARTNER_IMPORT_SRV
- C. API_MKT_INTERACTION_SRV
- D. API_MKT_CMPGN_SUCCESS_IMPORT_SRV
Answer: B,D
NEW QUESTION 24
You have created custom fields and need them to be visible in Segmentation and Content Studio. How can you ensure that they are shown?
- A. In the Marketing Extensibility app, go to Assign to Segmentation and set the field visible for the appropriate Business Context and Segmentation Object.
- B. In the Custom Fields and Logic app, edit the custom field and select the appropriate Business Context and Segmentation Object.
- C. In the Segmentation Configuration app, navigate to the appropriate data sources that are used for the Segmentation Object and mark the corresponding attributes as visible.
- D. In the Custom field and Logic app, edit the custom field and enable Segmentation Usage in UIs and Reports.
Answer: C,D
NEW QUESTION 25
Which of the following are communication prerequisites for integrating SAP Marketing Cloud with public APIs? Note: There are 3 correct answer: to this question.
- A. Create a communication arrangement.
- B. Activate the scenario to enable communication.
- C. Assign a communication system to the communication scenario.
- D. Assign communication users to the communication system.
- E. Create a communication system.
Answer: A,C,E
NEW QUESTION 26
What actions can be used to rebuild the dynamic target group in SAP Marketing Cloud? Note: There are
2 correct Answers to this question.
- A. Target group release
- B. Campaign execution
- C. Target group assignment
- D. Marketing application jobs
Answer: B,D
NEW QUESTION 27
You want to implement Product Recommendations and you need to simulate the results before the e- mail with recommendations is sent. In which of the following apps can you preview the result of your new or updated configuration? Note: There are 2 correct Answers to this question.
- A. Manage Recommendations
- B. Recommendation Models
- C. Recommendations Model Types
- D. Recommendations Scenarios
Answer: B,D
NEW QUESTION 28
You can perform extensibility on SAP Marketing Cloud with the help of the following activities: Export standard or custom business object tables to an SAP HANA system. Export an existing graphical calculation view along with the associated views and tables. Import the calculation views that are modeled in an SAP HANA system. Which app can you use to do these activities?
- A. User Interface Adaptation app
- B. Add Custom View app
- C. Custom Fields and Logic app
- D. Custom CDS Views app
Answer: C
NEW QUESTION 29
What are the characteristics of rule models in rule-based scores? Note: There are 2 correct Answers to this question.
- A. They contain several rules.
- B. They contain several scores.
- C. They contain different scopes.
- D. They contain model fits within one score.
Answer: A,B
NEW QUESTION 30
When it comes to best practices and how to configure your data sources, what needs to be considered with regard to interactions? Note: There are 2 correct Answers to this question.
- A. Load interactions before creating the respective contacts.
- B. Use the same interaction types for the same events.
- C. Use standard interaction types where possible.
- D. Load master data and transactional data in one package for a given API.
Answer: A,D
NEW QUESTION 31
You want to be able to upload pictures directly in the Content Studio in SAP Marketing Cloud. What feature do you need to activate?
- A. SAP Image Library
- B. SAP Product Content Management
- C. Simple Content Repository
- D. Digital Asset Management Systems
Answer: D
NEW QUESTION 32
Which term describes a campaign that uses e-mail and external platforms such as Data Management Platform (DMP)?
- A. External Campaign
- B. Multichannel Campaign
- C. Trigger-based Campaign
- D. E-mail Campaign
Answer: B
NEW QUESTION 33
You want to customize e-mail content based on consumers' buying behavior in the Web shop. Which settings do you need to change in the Content Studio?
- A. Tags
- B. Personalization
- C. Communication Category
- D. Structure Changeable
Answer: A
NEW QUESTION 34
In SAP Marketing Cloud, what SAP Fiori application can you use to detect problems when integrating SAP Marketing Cloud with SAP Sales Cloud?
- A. Browse Contact Data
- B. Data File Load
- C. Import Monitor
- D. Marketing Application Jobs
Answer: C
NEW QUESTION 35
You are receiving sales order data from different channels and you would like to differentiate by channel on the contact profile to better understand the journey of the customer. Which of the following the settings are needed to allow this? Note: There are 3 correct Answers to this question.
- A. Create interaction type
- B. Create interaction reason
- C. Assign an interaction type to communication medium
- D. Create and assign interaction channel
- E. Assign media type
Answer: A,C,D
NEW QUESTION 36
Which of the following business objects can be used to activate the approval process? Note: There are 3 correct Answers to this question.
- A. Target group
- B. E-mail template
- C. Segmentation models
- D. Campaign
- E. Marketing plan
Answer: B,D,E
NEW QUESTION 37
Why would you enable the persistence of the predictive model?
- A. To indicate the quality of the model fit.
- B. To reuse the predictive model in another scenario.
- C. To save the score in profiles and use it in segmentation.
- D. To save results for a certain time.
Answer: B
NEW QUESTION 38
Which communication mediums can be maintained via the campaign execution blacklist? Note: There are 2 correct Answers to this question.
- A. E-mail
- B. SMS
- C. Facebook
- D. Push notification
Answer: A,D
NEW QUESTION 39
You need to create a new custom report that contains information from two different data sources.
Which apps would you use to create this?
- A. Custom CDS Views View Browser Export Software Collection
- B. Import Data View Browser Export Software Collection
- C. Import Data Custom Analytical Queries Export Software Collection
- D. Custom CDS Views Custom Analytical Queries Export Software Collection
Answer: A
NEW QUESTION 40
You are launching a campaign to update the marketing permissions of all your customers. Which of the following content types can you use? Note: There are 3 correct Answers to this question.
- A. E-mails
- B. Push notifications
- C. LINE messages
- D. Forms
- E. Landing pages
Answer: A,D,E
NEW QUESTION 41
Your customer wants to use a set of attributes for segmentation. The attributes are available in an existing data source. Which configuration app can you use to assign the existing data source?
- A. Segmentation Objects and Attributes
- B. Data Sources
- C. Assign to Segmentation
- D. Key Mapping of Segmentation Objects
Answer: D
NEW QUESTION 42
You are using the A/B testing feature of campaign management to maximize the efficiency of your e- mail campaigns. Which determination methods for identifying the winner email are supported in SAP Marketing Cloud? Note: There are 2 correct Answers to this question.
- A. Rate of Opened Messages
- B. Unique Click Through Rate
- C. Sent Messages
- D. Hard Bounces
Answer: A,C
NEW QUESTION 43
You want to recommend products and services that consumers tend to purchase at the same time, to offer a quick and better customer experience in all of your channels. Which algorithms should you use?
- A. Top Sellers (Interactions) Often Bought Together (Interactions)
- B. Often Bought Together (Interactions) Often Bought Together Across Transactions (Interactions)
- C. Position a Product Often Bought Together Across Transactions (Interactions)
- D. Recently Purchased Items (Interactions) Often Bought Together (Interactions)
Answer: D
NEW QUESTION 44
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