Google Display Exam Practice Test : adwords-display

  • Exam Code: adwords-display
  • Exam Name: Google Display Exam Practice Test
  • Updated: Jul 23, 2026
  • Q & A: 221 Questions and Answers

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Google adwords-display Exam Syllabus Topics:
SectionObjectives
Topic 1: Ad Formats and Creative Optimization- Responsive display ads
  • 1. Asset creation and combinations
    • 2. Best practices for creatives
      Topic 2: Display Advertising Fundamentals- Understanding Google Display Ads ecosystem
      • 1. Campaign objectives and use cases
        • 2. How Google Display Network works
          Topic 3: Measurement and Performance Optimization- Optimization techniques
          • 1. A/B testing
            • 2. Audience refinement
              - Conversion tracking and attribution
              • 1. Performance analysis
                • 2. Google Ads conversion setup
                  Topic 4: Campaign Setup and Targeting- Audience targeting strategies
                  • 1. Custom segments and remarketing
                    • 2. Affinity and in-market audiences
                      - Contextual targeting
                      • 1. Keywords and topics targeting
                        • 2. Placements and exclusions
                          Topic 5: Bidding and Budgeting- Smart bidding strategies
                          • 1. Maximize conversions
                            • 2. Target CPA and ROAS
                              Google Display Exam Practice Test Sample Questions:

                              1. You are creating an InVideo overlay ad unit based on YouTube's FLA template. As you create this ad, you must follow some very specific requirements for the overlay to be accepted by YouTube. Which one of the following statements is an accurate statement about the overlay advertisement?

                              A) The maximum file size is 100KB, the maximum animation is 10 seconds, and the frame rate must be set to 25 frames per second.
                              B) The maximum file size is 120KB, the maximum animation is 30 seconds, and the frame rate must be set to 10 frames per second.
                              C) The maximum file size is 10KB, the maximum animation is 3 seconds, and the frame rate must be set to 30 frames per second.
                              D) The maximum file size is 100KB, the maximum animation is 10 seconds, and the frame rate must be set to 30 frames per second.


                              2. Holly is your client and she's selling watches through her online store. She asks if you can
                              configure her ad to only show up for searches in a specific location. Can you configure this setting for Holly as part of Google AdWords?

                              A) Yes, Google AdWords does allow customers to choose language and locations for a premium price.
                              B) No, Google AdWords doesn't allow customers to choose geographical locations for advertise ment.
                              C) Yes, Google AdWords allows customers to choose language and locations for AdWords without a premium price.
                              D) No, Google AdWords doesn't target language or locations.


                              3. Martha has created a video that she would like to enter into YouTube as a promoted video. She has completed the Google AdWords requirements but she would like her video to just be shown on YouTube. Can Martha remove the video from the Google Content Network?

                              A) Promoted videos cannot be removed from the Google Content Network and still appear on YouTube.
                              B) Promoted videos are not part of the Google Content Network, they are only part of YouTube so this is not a problem for Martha.
                              C) Promoted videos can be removed from the Google Content Network by opting out of the network in Google AdWords.
                              D) Promoted videos must be in the Google Content Network as that is the medium for the video to be promoted on YouTube.


                              4. Google has some very specific recommendations for planning a display campaign. According to Google, what is the top recommendation for planning an effective display campaign?

                              A) Find your target audience.
                              B) Identify your goals.
                              C) Set your bids and budget.
                              D) Create your custom display ad.


                              5. Terry wants to create a YouTube ad for her company, but she wants to use location-based
                              targeting the ad based on location. In YouTube, what term is assigned to such targeting?

                              A) Demographics
                              B) Geo-targeting
                              C) Geo-caching
                              D) Nation targeting


                              Solutions:

                              Question # 1
                              Answer: A
                              Question # 2
                              Answer: C
                              Question # 3
                              Answer: C
                              Question # 4
                              Answer: B
                              Question # 5
                              Answer: B

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